Overview
The article discusses LinkedIn's innovative approach to gathering member feedback through a newly designed communication pathway in their app. It highlights the implementation of a non-intrusive toast notification that prompts users for feedback, aiming to enhance user experience and engagement.
What You'll Learn
1
How to implement a feedback solicitation feature in mobile applications
2
Why non-disruptive user feedback mechanisms improve user engagement
3
When to use toast notifications for user interactions
Prerequisites & Requirements
- Understanding of mobile app user experience design principles
- Familiarity with Swift programming language(optional)
Key Questions Answered
How does LinkedIn gather member feedback through its app?
LinkedIn gathers member feedback by introducing a toast notification in their app that prompts users for their opinions after interactions. This feature allows users to provide feedback directly within the app or be redirected to the App Store for ratings, enhancing user engagement and satisfaction.
What are the design principles behind the Rate-the-App toast?
The Rate-the-App toast is designed to be non-disruptive, non-prohibitive, non-urgent, and non-repetitive. This ensures that users can interact with the toast at their convenience without interrupting their ongoing activities within the app.
What was the engagement rate of members prompted for feedback?
During the initial 3-week rollout of the feedback feature, LinkedIn observed a 12% engagement rate among members who were prompted for feedback, indicating a positive response to the new feature.
Key Statistics & Figures
Engagement rate
12%
This rate was observed during the initial 3-week rollout of the Rate-the-App feature.
Technologies & Tools
Some links below are affiliate links. We may earn a commission if you make a purchase.
Key Actionable Insights
1Implementing a non-intrusive feedback mechanism can significantly enhance user engagement.By allowing users to provide feedback at their convenience, you can gather more valuable insights without disrupting their experience.
2Utilizing toast notifications for user interactions can streamline feedback collection processes.This approach minimizes user frustration and encourages participation, leading to improved app ratings and user satisfaction.
Common Pitfalls
1
Overloading users with multiple notifications can lead to frustration and disengagement.
To avoid overwhelming users, it's essential to manage the frequency and timing of notifications, ensuring that only one toast is displayed at a time.
Related Concepts
User Experience Design
Mobile App Feedback Mechanisms
Toast Notifications In Mobile Applications